Description
What is pre-chemical hair treatment?
The Deep Hydration Mask Kit with Liquid and Acidifying Keratin was designed to nourish and strengthen hair. This product combines the benefits of deep hydration with the properties of keratin, known for its hair-repairing properties.
Why is it important to undergo a pre-chemical hair treatment?
By now, you've had a general idea of what a pre-chemical hair treatment is, but why is this step so important? To answer the question, it's important to understand that this procedure is especially recommended for people who are undergoing a chemical treatment, as the main objective is to strengthen and prepare the hair fiber to receive new, potentially aggressive substances.
In this sense, we can mention at least three benefits that hair prechemistry generates for the hair:
more resistance for the hair fiber, which will be exposed to the new chemicals;
gain in capillary diameter and mass;
Prevention of chemical cutting and elastic hair.
Therefore, for clients who do not want to have brittle hair and are afraid of undergoing a chemical cut - when the strands begin to fall out after very aggressive procedures -, the ideal is to invest in pre-chemical hair, reconstructing and enhancing resistance, thus giving an incredible and longer-lasting result.
Pre-Chemistry Kit
Acidifier Excellence 250g
Excellence Mask 500g
Hydrolyzed Liquid Keratin Excellence 250g
Acidifying Excellence:
MAIN ASSETS
LACTIC ACID
Considering their multiple functions (hydration, pH regulation, moisturizing, antimicrobial), lactic acid and lactates are ideal standard ingredients for formulating a good base for cosmetic products. Among the benefits of lactic acid for hair, we can mention that it regulates the hair's pH, leaving hair more even and frizz-free. When heated, it's worth noting that lactic acid can fill open spaces in the hair cuticle, something common in chemically damaged hair. Furthermore, the use of lactic acid on hair increases the mass of the strand. This generates a restructuring of the fiber and changes the ionic charge of the hair molecules, leaving them stronger and shinier.
Murumuru Butter
Murumuru butter helps hair regain elasticity by deeply hydrating it. It improves hair's flexibility and strength, along with protecting it from environmental damage. In addition, its antioxidant, antibacterial, anti-inflammatory, and anti-allergy properties work effectively to prevent hair breakage.
CASTOR OIL (CASTOR)
Oil obtained from selected seeds of the “Ricinus communis” plant.
The plant contains between 45 and 55% oil. Due to its anti-inflammatory and moisturizing properties, castor oil can also be an effective treatment for dandruff caused by seborrheic dermatitis and scaling. It also helps strengthen the scalp and promote hair growth.
COCONUT OIL
The emollient properties of coconut oil make it a popular choice for cosmetic products.
It is used to moisturize and soften skin and hair. Therefore, it helps strengthen hair and protects against hair loss.
of protein in the hair fiber and helps retain moisture in the hair, leaving it moist and hydrated for longer.
time
D-PANTHENOL
D-panthenol is a vitamin called provitamin B5. It's present in our skin and hair, and is essential for the health, healing, and softness of hair and the epidermis. Therefore, products with D-panthenol moisturize, have anti-inflammatory properties, and leave hair super soft, frizz-free, and split ends-free.
Excellence Mask:
MAIN ASSETS
LACTIC ACID: Considering its multiple functions (hydration, pH regulation, moisturizing, antimicrobial agent)
D-PANTHENOL: D-panthenol is a vitamin called provitamin B5. It is present in our skin, hair,
COCONUT OIL: The emollient properties of coconut oil make it a popular choice for cosmetic products.
SHEA BUTTER: Softens and moisturizes hair and is ideal for treating dry, brittle afro hair. Sunscreen: Creates a protective layer against UV damage. It's also ideal for protecting color-treated or chemically treated hair.
Hydrolyzed Keratin
What is hydrolyzed hair keratin?
Hydrolyzed keratin is a processed version of keratin, where its molecules have been broken down into smaller particles to penetrate deeper into the hair fiber. It is obtained from natural sources such as wool, feathers, or hair, and is used in hair treatments to repair and strengthen damaged hair.
Benefits of Hydrolyzed Keratin:
- Repairs damaged hair: Fills in weakened areas of the hair fiber, restoring its structure.
- Strengthens and reduces breakage: Increases hair's resistance to breakage and external aggressions.
- Deep hydration: Retains moisture in the hair, preventing dryness.
- Provides shine and softness: Seals the cuticle, eliminating frizz and leaving hair more manageable.
- Protects against heat and chemicals: Acts as a barrier against heat tools and aggressive treatments.
- Helps with smoothing: In products such as HAIR LISS PERFECT, it enhances the smoothing effect and prolongs its duration.
How do you use Hydrolyzed Keratin?
- In masks and treatments: It can be added to hair products to enhance their repairing effect.
- In straightening treatments: As a complement to keratin for longer-lasting straightening.
- In leave-in products: For daily protection and strengthening.
